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Fanta x Xbox - Wanta Fanta?

Concepts / Design Development.

Concept and design development for the global Fanta x Xbox partnership, working closely with the team to explore creative directions and develop campaign visuals across multiple game worlds, including Call of Duty, Forza, Halo, Diablo, and World of Warcraft.

I contributed to a range of early concepts and worked alongside another designer on the development of the hero key visual, helping shape how the campaign world and characters came together.

Client: The Coca-Cola Company
Ad Agency: Ogilvy UK
Design: Simon O'Brien, Harry Prentos

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